Westfield Consulting – Our innovativeness and excellence in service delivery has made us a first choice to our growing clientele in various sectors. We have successfully achieved a positive work force attitude, engineering a more motivated and committed workforce for our clients with notable results in target achievements and consistent increase in their bottom line.
We are recruiting to fill the position below:
Job Title: Marketing Officer
Employment Type: Full-time
- Oversees the Company’s marketing campaigns both internally and externally and plays a key part in communicating the organizations marketing message.
Duties and Responsibilities
- Acquire in-depth knowledge on business development practices, marketing activities, prospective clients and industry trends
- In-depth knowledge of the company’s business line and optimum promotion of all services and product to prospective client
- Research the market for identifying new business opportunities
- Respond to the client queries regarding the products in a timely fashion
- Develop business and marketing plans to achieve revenue goals
- Involved in company’s branding, product advertising, packaging, media communication activities such as advertisement (online and offline), marketing collaterals, web site and social media optimization
- Writing of technical business proposals (commercial and financial), bill of quantity and quotation for contract bidding
- Bidding tendering
- Maintain a knowledge repository of clients, referrals, RFPs, prospects and presentations
- Close attention to clients referrals, RFPs etc. and have complete understanding before execution
- Develop strong customer relationships in order to generate high volume of prospective clients
- Manage customer calls and appointments effectively for new opportunities
- Participate in industry forums, client discussions, and conferences as a representative of the organization
- Determine cross-selling opportunities among different offices
- Develop a sound and applicable client retention strategies
- Analyze the current and past budgets, expenses, sales, revenues and product deficiencies in order to provide recommendations for business growth and problem resolution
- Prepare the annual marketing budget and track the expenses against the budget
- Develop creative strategies to retain the clients including interviewing them to take their feedback and incorporate it into the growth plan
- Supervise the client relationship management database and utilize it to manage customer contacts and mailing lists
- Maintains relations with customers by organizing and developing specific customer- relations programs; determining company presence at conventions, annual meetings, trade associations, seminars and other social gathering
- Creating and developing new innovative ways to communicate the company message to new and existing customers
- Developing and implementing an internal marketing programme
- Plan, develop and deliver marketing strategies as agreed within timescales
- Preparation (compilation of all documents required) of quotations, tenders and submission
- Any other duty as assigned by management.
Key Performance Indicators
- Sales revenue
- Feed-back from Clients
- Customer service/satisfaction
- ROI on marketing channels
- Reach volume.
- Bachelor’s Degree qualification with a minimum of 3 years work experience.
Application Closing Date
13th September, 2021.
How to Apply
Interested and qualified candidates should send their CV to: firstname.lastname@example.org using the Job Title as the subject of the mail.