Unemployment is an economic issue which is one of the reasons for the uprise in poverty and the economic downturn in a country. To deal with this, the Enugu State government has schemed to empower its youth with digital skills.
Technology and digitization is now a platform for creating opportunities and new jobs. And Enugu state government is seizing this opportunity to empower its youth via the Enugu Youth Empowerment Scheme (e-YES).
This scheme is centered on developing the future of youths, capacity building, and improving the standard of living of youths living in the state.
The scheme was brought about by the Enugu Small Medium Enterprise Centre, under the Enugu Human Capital Development Loan Programme.
It has been revealed that thousands of youths would be trained in advertising, digital marketing, internet promotion SMS marketing, search engine optimization (SEO), PPC, and Analytics. Some other skills open for training include: Mobile advertising, Email Marketing, and content marketing.
According to the government of the state, unemployed youths and youths interested in training on digital skills can apply.
Participants are also offered training loans, certificates, and jobs with the private sector so that they can repay the loans.
The Enugu SME center disclosed: “On completion of the training, participants will be placed on jobs, and within an agreed number of months are obligated to pay back the cost of the training through their respective salaries. This way, they can not only contribute to the economic development of Enugu State and Nigeria at large, but funds can be recycled to train other youths.”
“Our commitment to developing human capital and ensuring that businesses thrive is reflected in our World Bank ease of doing business ranking, which moved from 27th to 3rd”. The state Governor, Ifeanyi Ugwuanyi declared.
According to the Chilo-Offiah Special Adviser, SME Development at Enugu SME Centre, Human Capital development is essential in improving the quality of life.
He said: “Human capital development is important in improving and enhancing the quality of life of the people as well as the private sector ecosystem”.
“Technology will continue to drive change in the workplace, and for one to be a game-changer, one must be able to use technology to solve everyday problems. With this initiative, the Enugu SME Centre is giving the youth an edge”.
The Enugu SME Center has employed certified and experienced trainers with affiliation to the Digital Marketing Institute of Ireland, to ensure that these youths have nothing less than quality training.
One of the trainers Abasiama Idaresit, CEO of Wild Fusion Digital Centre, gave assurance of quality training as he revealed that they have been training students over the years.
He said: “We have trained over 4,000 students since 2014, who are gainfully employed and delivering value to their employers
“Participants will be provided jobs in the private sector and also to provide service for MSMEs, startups, and other such businesses across Nigeria and the globe. Being that we live in a digital age,
it is easy for someone to provide service for a company irrespective of geographical location and earn foreign exchange while still residing in Enugu. This initiative will leverage this as well”.
Apply Now: www.e-yes.en.gov.ng/register/